Google Yourself Like an Employer Would
We live in the age of easy access to information, courtesy of the Internet. So keep this in mind when you are applying for a job. Regardless of how you personally feel about it, it's perfectly legal for a potential employer to look you up online, using Google and other search engines.
Does your Facebook or MySpace profile have a picture or message you wouldn't want an employer to see? If so, remove said item from your profile, or set your privacy settings so only friends can view your complete profile. Do you publish a blog with some kind of controversial content? You might want to make it anonymous until you're done with your job search.
In a perfect world, an employer would judge you on your previous job performance only, without being swayed by "off duty" findings. But this is not a perfect world. So even if you're perfectly qualified for a job, you might not land the interview because of something the employer found online. And you wouldn't even know the real reason, but no employer in their right mind would tell you what they found and where. They would simply exclude you from their list of candidates.
But don't stop there. Do a Google search for your name and see what comes up. If you have a common name like John Williams, you may want to include your city name within the search to narrow things down. If you have a unique name, most or all of the results that come up could be related to you -- so make sure there's nothing negative in the mix.
Many companies issue press releases when they hire new employees, particularly if they are management-level employees. So you might find some of these items through a Google search too. Who knows, you might even still be listed on the "About Us" page of a company's website. There's a good chance a potential employer would stumble across this too, so make sure anything listed online reflects the information within your resume.
Here are some tips on how to Google yourself effectively:
- Put your first and last name within quotes. This will rule out any web pages that include both parts of your name separately (irrelevant results). For example, do a search for "Robert Jenkins" with the quotes included.
- If you have a very common name, add a plus sign followed by your city name. This will narrow the results and help you zero in on anything that might be related to you.
- Do this process through Google, Yahoo and MSN, which are the three most popular search engines. They all use different databases, and they all rank their results differently. So you might pop in one search engine but not another.
Learn More: This blog post is part of an ongoing series of lessons. Visit the table of contents page to get more tips on finding a job.
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Brandon Cornett is a former hiring manager with a lot of experience screening job applicants. So listen!